// RIGHTLISTED VS HELIUM 10
eRank finds the keywords. Rightlisted writes the listing.
They solve different parts of the same problem, and most sellers who use one still need the other.
eRank
An Etsy-focused research and analytics tool: keyword research, rank tracking, listing audits, competitor lookups and shop stats. It tells you which keywords Etsy buyers search and how your existing listings rank for them — writing the listing itself is still on you.
Rightlisted
Takes a seller's photos and description and writes the listing — title, tags, description — for nine marketplaces (Etsy, Amazon US, Amazon DE, eBay, Walmart, TikTok Shop, Shopify, Pinterest, Instagram), each checked against that platform's character limits, tag counts and banned-phrase rules before it's handed back. No rank tracking, no shop stats.
- When to reach for eRank
- Etsy keyword research, tracking where your existing listings rank, auditing a shop's tag usage, watching competitor shops. Rightlisted doesn't do any of this.
- When to reach for Rightlisted
- You have a product — photos and a plain description — and need listing copy that fits Etsy's 13-tag, 20-character rule (or Amazon's, or eBay's) without you counting characters by hand. Nine platforms, one input.
- Using both together
- Run keyword research in eRank, then paste the terms it surfaces into Rightlisted's product details. The copy comes out built around those keywords, still checked against Etsy's 13 tags at 20 characters each before it's handed back.
- Selling outside Etsy
- eRank's data is Etsy-only. If the same product also needs an Amazon listing, an eBay listing and a TikTok Shop caption, Rightlisted generates all of them from the same photos and details in one pass.